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Isabela Franco, a native of Ponta Grossa, Brazil, has cultivated a successful career in hairdressing, driven by her passion for the art form. Raised in a family of market traders, she developed a strong work ethic from a young age. With over a decade of experience, Isabela has specialized in creating stunning blonde hair. 

Trained by industry leaders such as L’Oréal Paris, Schwarzkopf, and Wella, Isabela has honed her skills through intensive courses and global collaborations with renowned hairdressers. Her unique approach blends the best of Brazilian, Russian, Middle Eastern, and European techniques, delivering exceptional results.  

In 2022, Isabela founded Bella Brazil Beauty Salon, initially operating from a modest space within a hotel apartment. Due to overwhelming success, the salon expanded to a two-story location in one of Bahrain’s most prestigious areas in 2023. To further accommodate growing demand, Isabela opened a second branch in Saar in 2024.

Her vision is to expand throughout the GCC countries, sharing her expertise with other hairdressers and empowering women to look and feel their best.